An HVAC website that works in July and in January

Updated 2026-10-14

Why does an HVAC site need seasonal pages?

Because the search changes with the weather. In summer people search for AC repair; in the first cold week they search for furnace or heating repair. Give cooling and heating each their own service page, so whichever one is urgent this month has a page that answers it. The third service page can be installs and replacements.

What should the home page say on a hot day?

Whether you can come today or tomorrow, your phone number as a tap-to-call button, and the area you cover. When the AC dies, the customer wants a time, not a company history.

How do you sell a maintenance plan on the site?

Give it a short section: what a visit includes, how often you come, and a sign-up form. A plan fills your slow months, and the website is a place to explain it without a sales call. Add it as its own page for $29 if you want it to show up in search.

What about replacement quotes?

A replacement is a big decision. A page that explains what affects the price, such as the size of the home, the type of system and the ductwork, and that offers a free in-home quote if you give one, sets the right expectation before you visit.

The $399 package: six pages (home, 3 service pages, about, contact), a logo, Google Business Profile setup, your own .com and the first year of hosting. Pricing · Example sites · Other trades

Questions

Should my HVAC site show prices?

Show a service-call or diagnostic fee if you have a set one. For replacements, explain what changes the price and offer a quote instead of a number.

Can the site take maintenance plan sign-ups?

Yes. A short form sends you the name, address and system type, and you call to set the first visit.

How much is a website for a HVAC company?

It is $399 one time at Kingpin Sites, with the first year of hosting included. From year two hosting is $150 a year. You see a free preview before paying.