Article

How much does Google Business Profile setup cost?

Creating a Google Business Profile is free. Here is what people pay for, and what is worth paying for.

Published 2026-09-28 · by Kingpin Sites

The profile itself is free

Google does not charge to create or run a Business Profile. You can do it yourself in about half an hour, then verify it.

What people pay agencies for

Setup, category and description choices, photos, and help with verification. Prices vary widely, so ask exactly what is included.

Verification is the hard part

Google may ask for a short live video, postcard or phone code. We cannot promise approval, because Google decides.

Service-area businesses

If you travel to customers, you can hide your home address and list the areas you serve.

What is worth doing

Choose the right main category, add every service, upload real photos, add your website link, and collect real reviews. Step by step.

Kingpin Sites

Our $399 package includes Google Business Profile setup. See a free preview first.

See your own website before you pay.

Free preview within one business day. $399 once if you like it.

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